Hey SEOs, what do you bench(mark)? Great marketing writing

Hey SEOs, what do you bench(mark)?

I thought this was just a great example of a well used clever metaphor in marketing.

Here's why it works for me:

 It's clear, clever, and thoroughly worked.  The punchline at the bottom "Don't sweat the decision - listen to the webinar now!" made me smile. Well done.

I could also list some emails in which metaphors are used and the result is confusion, distraction, and a general annoyance at the use of cliches and at poor writing.

BTW, we are NOT looking for help with SEO. Thanks anyway.

Free SEO tools

These free tools are tremendous. I've not yet paid for an SEO tool.

Web Site Grader - It says that I'm doing a great job. 93%.

Quantcast - It gives you amazing stats on your site.

Yahoo's site explorer - Gives info on links.

Google's Keyword rating tool - The adwords tools made available for everyone.

This article somewhat obsoletes the previous one on SEO Free Tools.



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