Friday, January 22, 2016

Adwords Haiku

Many of in school learned about a type of poetry that comes out of Japan which is short and highly defined by number of syllables and lines.

The format of haiku is strict:

  1. Only three lines
  2. The first line is 5 syllables 
  3. The second line is 7 syllables 
  4. The third line is 5 syllables
And those are all the rules. Capitalization and rhyming are not required and are at the poet's discretion.

In the modern world, I think of writing Google Adwords copy as Haiku.

The format of Google Adwords text ads is strict:

  1. Only three lines of content plus one with a URL
  2. The first line has 25 characters (character count includes spaces)
  3. The second and third lines have 35 characters
  4. The URL line can be 35 visible characters. It doesn't need to exactly match the URL but does need to have the right domain name.  So it could be: whereas the underlying URL could be
For more info:

PS. Writing successful Adwords poetry is probably a lot more lucrative than writing great Haikus but in both cases, it's all about the user reaction, right?

Saturday, January 16, 2016

WordPress Site Traffic Statistics

I just looked at the stats on one of my WordPress blogs and I saw these unbelievable numbers. 

To be honest, I just don't believe them. There is just no way that I had 67K visits yesterday!  Anybody have any idea what might be causing these aberrant numbers? 

Also in the realm of unbelievable, there  seem to be seven thousand comments all  of which appear to be spam, all blocked by Anti-Spam by CleanTalk.

Traffic Statistics for one of my WordPress Blogs
The WordPress Site Statistics on one of my blogs, Unbelievable!
I got curious about this blog and decided to check out my Google Analytics which have also been set up for this blog. They're  a much more reasonable number. This is for the same period. What the heck is wrong then with the wordpress statistics? I would guess from the fact that some bots are spamming the site and the high Wordpress visitor traffic that the WordPress stats counts the spam bots as visitors whereas Google Analytics does not. This is only a guess, I have no idea how to research this.

Google Analytics for the WordPress Blog
Google Analytics for the WordPress Blog

BTW, I thought that I would peek at the statistics on this blog (ie Blorum.ifo, the blog that you are now reading). . It's of course a Google Blogger blog. Here's the Google blogger stats.

Blogger Blog Statistics
Blogger Blog Statistics